The 2020 State of Texting
As the creators of Texting for Business, Zipwhip publishes the State of Texting annually to help businesses keep pace with changes in the messaging landscape. This report provides an in-depth look at the texting trends, habits and preferences of more than 2,000 businesses and consumers across the country. Plus, Zipwhip’s CEO John Lauer shares his predictions for the year ahead.
You'll learn:
- How many businesses text their customers today and what tools they’re using
- What information consumers want to receive via text versus email or phone call
- How RCS will improve business texting this year
- Why chatbots alone will never be a viable communication tool
- And much more!
By the end of this e-book, you’ll have a comprehensive understanding of the importance of texting for your business and the confidence to lay the groundwork for your own texting communication strategy.