Integration

SalesLoft

Improve sales engagement with texting

Overview

Traditionally, texting with customers meant sales reps using their personal devices. These interactions were often untrackable and would result in a loss of valuable data. Not anymore.

The Zipwhip + SalesLoft integration allows users to text with prospects from an existing business phone number directly from their sales engagement software. Users can also add texting to their sales cadences by incorporating texting as a new step option in SalesLoft cadences. The integration allows users to send outbound texts via cadences to follow up on warm leads, send reminders, and offer more personalized onboarding experiences.

how it works

Using your existing business phone number, SMS and MMS text messages sent through or to Zipwhip sync to SalesLoft contacts based on their mobile number. Inbound and outbound messages are grouped into conversations that show up in the contact’s activity feed.

Why is business texting effective in sales?

  • Qualify Prospects - Sending personalized texts helps reps understand each unique contact's needs to better qualify leads and follow up.
  • Improve Conversions - A Velocify study found texting at the right time in the sales process can increase conversions by more than 100%.
  • Cross-Channel Context - A phone call can lead to a text message on the same phone number. Track all customer touch points in your CRM.

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