The go-to business texting software enables companies of all sizes to reach their customers where they’re already at: their cell phones.

SEATTLE – April 2, 2018 – Zipwhip, the leading software platform for two-way business texting, today announced Zipwhip 2.0. This web application is the go-to business texting service for companies looking to seamlessly and efficiently communicate with customers. It launches a new wave of business texting, redefining the way businesses communicate with customers and optimizing services for enterprise-grade businesses with large-scale communication needs.

Zipwhip 2.0’s re-engineered infrastructure brings revolutionary new features to the market. As the company continues to innovate and update its software, the market will dramatically rethink what it means to provide business SMS solutions.

Zipwhip 2.0 allows companies to:

  • Save time and resources with message templates, scheduled texts and group text.
  • Optimize collaboration and streamline information management with helpful contact details, a “Mark as Unread” function, unlimited contact import, quick search function and conversation filters.
  • Increase customer engagement and loyalty by speaking their language with personalization tools, picture messaging and an emoji keyboard.

Up until recently, business texting was largely embraced by small- to medium-sized businesses due to lower risk and smaller-scale communication needs. However, business texting has reached an all-time high, and by the end of 2018, most consumers will expect to text with businesses and brands that they interact with throughout the day.

Zipwhip 2.0’s unparalleled features address the new needs of enterprise-grade companies with larger communication requirements. An easily adaptable infrastructure allows the application to address ever-changing technology trends. New features will continue to roll out over the next year, enabling enterprise organizations to utilize the latest innovations in SMS, MMS and rich communication services (RCS) messaging.

New senior vice president of product, Raine Bergstrom, played an integral role in the development and implementation of this software. An industry expert and visionary product leader, Bergstrom joined Zipwhip last year to lead product strategy and design.

“Before joining Zipwhip, I realized that business texting was set to take off, and I immediately knew I wanted to help make that happen,” said Bergstrom. “Having been here for a few months, it’s been incredibly exciting to be a part of a company that’s at the forefront of these trends and introducing this technology to businesses of all sizes. Our innovations and improvements stem from putting the user first. We’re optimizing our revolutionary software to provide benefits that speak directly to the businesses that use our product.”

The unveiling of Zipwhip 2.0 comes on the heels of a successful year for Zipwhip, with the company growing to 200 employees. Zipwhip also closed on a $22.5 million Series C funding round in September of 2017, led by expansion-stage venture firm OpenView.

About Zipwhip

A Seattle-based SaaS company, Zipwhip is modernizing the texting medium by adding text messaging to existing landline, VoIP and toll-free phone numbers. Zipwhip pairs direct network connectivity with easy out-of-the-box software, so businesses of any size can give customers the choice to “text or call” and handle two-way text conversations at scale. Learn more about Zipwhip at www.zipwhip.com.