How to Interact with an Evolving Workforce

Once upon a time, people in the U.S. labor force followed a regular schedule during the work week, and you knew exactly how and when to contact them. A typical work day looked…


Texting and Consent: What Businesses Need to Know About the TCPA

Conversational texting between companies and consumers is the future of business communication. But this new format for business-to-consumer interaction falls under regulation of…


The Five Faces of Texting You Should Know About

Earlier this summer I was asked to participate in the Wireless History Foundation’s Wireless Hall of Fame, where I had the pleasure of inducting Friedhelm Hillebrand as one of its…


Preparing for the Best and the Worst: Why Wedding Vendors Need to Text

A day in the life of a wedding vendor is both beautiful and hectic. On the one hand, it’s humbling when a couple trusts you to help them tie the knot and make their day…


How to Help People and Businesses Get Ahead of the Cold and Flu Season

Pssst…the cold and flu season is upon us, don’t pass it on! The time has come for scarves, gloves and pumpkin spice everything, which also means that trash cans are starting to…


Why Recruiters Should be Texting

As more millennials enter the workforce, the factors that attract top talent are evolving. Gone are the days when employees were enticed by a 401K and dreams of a gold wristwatch…


Insurtech is Bringing Innovation to Insurance

New advances in technology and growing consumer needs are disrupting the insurance industry, challenging traditional business models and causing major shifts in how insurance…


RCS is the Future of Texting

Imagine having only watched television in black and white for most of your life, and suddenly you can watch in color. Once you’ve seen color, it would be hard to go back. Now…


3 Ways Texting Can Make Your Law Firm More Successful

Whether you have a private practice or work for a large law firm, it’s important to keep accurate and organized documentation. Maintaining precise records of conversations that…


How to increase customer retention with texting

Customer retention is on the minds of small and medium businesses across industries. Studies have shown that acquiring new business can cost anywhere from five to twenty-five…