If you’re among the 61 percent of businesses that don’t offer a texting option to your audience (or you’re looking for an alternative to your current provider), we’re excited you’re reading this post. Texting for business has become more common in recent years, and because of that, there are a lot of options out there for you to choose from. But how do you know which is the best business texting service for you?
This may come as no surprise, but we have a suggestion: If you want the best business texting service available, choose Zipwhip. We’ve built the Zipwhip product from the ground up so that businesses can text from a secure platform using the features they need to reach customers effectively. But what really lets us stand out above our competition? Our carrier partnerships.
Our carrier partnerships set us apart
Our carrier connectivity is unmatched. Zipwhip has long partnered with all mobile carriers, including Sprint, Verizon, AT&T and T-Mobile, to create the technology that lets businesses get the most out of texting. Basically, our partnerships let us do a lot for our customers that other business texting services can’t.
Here’s why these partnerships help us create the best business texting solution available.
We created the landline and toll-free texting network
Our mobile carrier partnerships allowed Zipwhip to become the first texting-for-business provider to let customers send and receive text messages using their existing business phone number. And we’re the only texting provider that can text enable 100 percent of business phone numbers in the U.S. and Canada.
Texting from an existing landline, toll-free or VoIP number is a game-changer for businesses. A phone number provides brand recognition for companies, and we’ve found that many of them are hesitant to give up the brand equity that they’ve invested in their existing numbers. By text-enabling the same number, there’s no need to make a dent in your budget on advertising a new number to text, which can confuse customers. Many clients just add “Text or Call” to their communications, but there are plenty of fun ways to let your customers know that you offer texting.
We’re a sought-after source in the industry
And because we created the industry, we’re seen as a powerful source in the texting community. Most recently, Zipwhip helped influence a pivotal Federal Communications Commission (FCC) decision around spam texts late last year to ensure that providers like Zipwhip can continue blocking spam content from reaching consumers’ phones. We understand the dynamics of the industry and have paved the way for best practices in business texting, so you can be sure that we apply those principles to every aspect of our product.
We can text-enable your number right away
One of the greatest benefits from our agreement with carriers is that we can text enable business numbers in minutes, so you can start texting customers almost right away. We do this by first assigning your text routing to our Service Provider Identifier. We then confirm that the number’s owner has given us permission to act as their text message provider. Finally, we provision the number. It’s a safe and secure process that now takes as little as 15 minutes to complete. Once text-enabled, texts that are sent to your business number are routed to Zipwhip’s software so you can start responding right from your computer or mobile devices.
We offer two-way, conversational texting
Many business-texting solutions don’t allow two-way texting because they use short code numbers to reach customers. Short codes are usually five or six-digit phone numbers that are used for high-volume marketing blasts, alerts and two-factor authentication. Essentially, these texts act as a megaphone to customers. Short codes work for their intended purpose, but they’re not made for conversational texting because customers can’t reply to those texts. Not to mention, short codes can be expensive to use and can take a while to set up.
By enabling texting from a 10-digit number, businesses can enjoy everything a short code offers, and customers can do what they expect from a mobile phone number: reply to your texts and engage in conversation. Giving the choice to text or call from the same phone number makes it easier for your customers to reach you and gives them a better impression of your business.
If your number isn’t text-enabled, we can almost guarantee that your audience is already trying to text you. Zipwhip research found that about 200 million texts are sent to non-text enabled phone numbers in the United States every day, meaning all those texts are left floating in the void and never delivered. Our software captures those texts and delivers them to your business via our web, desktop and mobile apps so you’ll never lose touch with customers or leave them feeling ignored. When installing Zipwhip, our customers are always surprised when they instantly receive a backlog of text messages that they hadn’t seen before.
We keep your messages safe
Because we add texting to your existing phone number, text conversations stay within your company’s system. We’re incredibly proud that our partnerships provide industry-leading anti-spam safeguards so you can securely send and store texts. Messages and personal identifiable information (PII) sent by a customer are encrypted with state-of-the-art technology from the carrier’s own messaging platform, which are then directed to Zipwhip so we can forward them to your browser using common web security standards. This process ensures your data is never seen by providers and outside parties.
Zipwhip can scale with your needs
With our direct application-to-person (A2P) connections, Zipwhip will scale with your texting needs without being limited to peer-to-peer (P2P) throttling limitations. Whether you manually send a few texts a minute or use our application programming interface (API) integrations to send a large number of reminders, promo codes or employee reminders, we’ve got you covered.
Native “STOP” command support
Throughout our decade-long relationship with carriers, Zipwhip has always put spam prevention at the forefront. One way we help ensure opt-out users are truly opted-out is by supporting the “STOP” command at the core platform level. If any user texts “STOP”, Zipwhip will automatically block all texts sent to the user from this line. In Zipwhip’s user’s conversation history, a grey box like the one shown below will prevent anyone on your team from sending texts until the user chooses to opt-in again.
Try Zipwhip today and text-enable your number in as little as 15 minutes
Zipwhip is ready to use when you are. Enabling texting on your existing line can take as little as 15 minutes thanks to our automated provisioning systems and direct telecom carrier connectivity. Try us out with a free trial and see firsthand why Zipwhip is the best texting business service available.